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George Swetlitz
RightResponse AI
George Swetlitz is the Co-Founder of RightResponse AI, an AI-powered review management platform, with over 35 years of executive experience at firms like McKinsey & Company and Sara Lee, now leveraging generative AI to transform customer engagement for multi-location businesses.
About George
George Swetlitz is a seasoned executive and entrepreneur with a 35-year career spanning management consulting, multinational corporations, private equity, and SaaS. He began at McKinsey & Company and later served as President of Central Europe for Sara Lee Corporation. In 2005, he founded Insight Results LLC, an advisory and analytics firm. His recent role as CEO of Alpaca Audiology, where he managed hundreds of daily customer reviews, directly inspired his latest venture. In March 2023, George co-founded RightResponse AI, an AI platform that helps location-based businesses manage their online reputation through intelligent review responses, sentiment analysis, and competitor analytics. A Harvard Business School MBA graduate, George is a published thought leader on the impact of online reviews, combining deep operational expertise with a strategic vision for AI's role in customer experience.
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The Beacon Way
Mastering Review Responses with Right Response AI
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George Swetlitz is the Co-Founder of RightResponse AI, an AI-powered review management platform, with over 35 years of executive experience at firms like McKinsey & Company and Sara Lee, now leveraging generative AI to transform customer engagement for multi-location businesses.